Are you a nice guy? Do you deliver the 5 key components of exceptional LNC client care? In my podcast with Doug Sandler, he shared the components of the Nice Guy 30 Program. It struck me how basic these are, and yet not always followed. Here is the science of this “Nice Guy 30 Program” […]
Read More
You want to put your best foot forward and supply a potential client with a resume. You will need to send an LNC resume. What should you know about how to present your credentials? Are there hidden traps on your curriculum vitae (CV) or LNC resume? You have accumulated a lot of great professional expertise […]
Read More
Are you interested in an inhouse LNC job at a law firm? Here’s what you should consider when looking at a specific opportunity. Some of this information you may be able to obtain from a company website, and other details you would need to find out if you are selected for an interview. Do your […]
Read MoreYou’ve been invited to give a presentation to attorneys. You are excited. You’ve asked the questions about logistics so you know how to prepare (see part 1). These tips apply to what to do the day of the event. PREPARATION Are you crystal clear on the location of the event? Did you allow yourself enough […]
Read More
You’ve been asked to make a presentation to attorneys. You are thrilled at the opportunity to speak to your target audience. What do you need to know in order to be super prepared for the event? Here’s how to get ready? QUESTIONS OF THE CONTACT Why would the contact like you to speak at this […]
Read More
It is important to be aware of the vital elements of selling when you write sales copy for your legal nurse consulting website. You need to know the things that will persuade your potential clients to buy and how to close the sale. This takes a little knowledge and practice. 1. Learn by example. One […]
Read More
You send marketing letters to attorneys. You wonder if you are using best practices to reach your attorney audience. Here are 9 copywriting tips for legal nurse consultants. 1. Your marketing letter is your marketing person. It is critical that you have a well written persuasive sales letter or you will not be able to […]
Read More
It’s happened to every legal nurse consultant at one time or another—probably more than once. You quote your hourly rates, only to have your potential client respond with, “That sounds great, but I can’t afford it. You charge THAT much? Can you lower your rates for me?” What do you do? Should you lower your […]
Read More
“What do you charge?” the attorney asks. Your attorney clients will ask this question of you when they are getting seriously interested in hiring you. Does the topic of money make your mouth dry and your hands sweat? Do you dread that point in a conversation when the attorney says, “So what do you charge?” […]
Read More
Entrepreneurs and entrepreneurship built America; it is one quality that has made America great. Are you aware of the myths about entrepreneurs? What do these people have in common? Christopher Columbus Benjamin Franklin Henry Ford Thomas Watson Thomas Edison George Eastman Ole Evinrude Nolan Bushnell Buckminster Fuller Dean Kamen Rosalyn Yalow Percy Spencer Jerome Lemelson […]
Read More